Privacy Policy
Last updated: March 20, 2026
Introduction
This Privacy Policy explains how Tap Games ("we", "us", or "our") collects, uses, stores, and protects information when you visit and use our website. We are committed to protecting your privacy and ensuring transparency about our data practices. By using our website, you agree to the collection and use of information as described in this policy.
Data controller
For the purposes of applicable data protection laws, including the General Data Protection Regulation (GDPR), Tap Games is the data controller of your personal data. If you have any questions about this policy or our data practices, please contact us at [email protected].
Information we collect
We may collect the following types of information:
Automatically collected data: When you visit our website, we automatically collect certain technical data including your IP address, browser type and version, operating system, device type, screen resolution, referring URL, pages visited, time and date of visits, time spent on pages, and other diagnostic data. This data is collected through server logs, cookies, and similar technologies.
Cookies and tracking technologies: We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing activity. For detailed information about exactly which cookies we use and why, please see our Cookie Policy.
Data from third party services: Our advertising and analytics partners, including Google AdSense and Google Analytics, may collect data about your visit. This can include demographic data, interest categories, and interaction data used to serve personalized advertisements. Google uses cookies such as the DART cookie and NID cookie to serve ads based on your prior visits to our website and other sites on the Internet.
Voluntarily provided data: If you contact us by email, we will collect the personal information you provide in your message, such as your name and email address.
Legal basis for processing (GDPR)
Under the GDPR, we process your personal data based on the following legal grounds:
Legitimate interests (Article 6(1)(f)): We process technical and usage data to operate, maintain, and improve our website, ensure security, and prevent abuse. These are our legitimate interests, and we have assessed that they do not override your fundamental rights and freedoms.
Consent (Article 6(1)(a)): Where required by applicable law, we obtain your consent before placing non-essential cookies on your device or processing your data for personalized advertising purposes. You can withdraw your consent at any time.
Legal obligation (Article 6(1)(c)): We may process your data to comply with legal obligations, such as responding to lawful requests from public authorities.
How we use your information
We use the information we collect for the following purposes:
- To provide, operate, and maintain our website and games
- To understand how visitors use our website so we can improve user experience
- To detect, prevent, and address technical issues, fraud, and security threats
- To serve relevant advertisements through third party advertising networks
- To generate aggregated, anonymized statistical data about website usage
- To comply with legal obligations and enforce our terms of use
- To respond to your inquiries if you contact us
We do not sell your personal data to third parties.
Third party services and advertising
We use third party services that may collect, use, and share your data according to their own privacy policies:
Google AdSense: We use Google AdSense to display advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our website and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and other sites on the Internet. You may opt out of personalized advertising by visiting Google Ads Settings. For more information about how Google uses data, please visit Google's Privacy & Terms page.
Google Analytics: We may use Google Analytics to analyze website traffic and usage patterns. Google Analytics collects data through cookies, and we use IP anonymization where available. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Other advertising partners: We may work with other advertising networks and partners who use cookies and similar technologies to collect data for targeted advertising. These partners operate under their own privacy policies. You can learn more about opting out of interest-based advertising at Digital Advertising Alliance or Your Online Choices (EU).
Data retention
We retain automatically collected data (such as server logs and analytics data) for a period necessary to fulfill the purposes described in this policy, typically no longer than 26 months. Cookie data is retained according to the lifespan of each cookie as described in our Cookie Policy. If you contact us by email, we may retain your correspondence for as long as necessary to address your inquiry and for our records. We will delete or anonymize your personal data when it is no longer needed.
Data sharing and transfers
We do not sell, trade, or rent your personal data to third parties. We may share data in the following circumstances:
- With third party service providers who help us operate our website (hosting, analytics, advertising), subject to their privacy policies
- When required by law, regulation, or legal process
- To protect our rights, safety, or property, or that of our users or the public
- In connection with a merger, acquisition, or sale of assets, with appropriate notice
Some of our third party service providers, including Google, are based outside the European Economic Area (EEA). When personal data is transferred outside the EEA, we rely on appropriate safeguards such as Standard Contractual Clauses or adequacy decisions by the European Commission to ensure your data remains protected.
Your rights under GDPR
If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights regarding your personal data under the GDPR:
- Right of access: You have the right to request a copy of the personal data we hold about you.
- Right to rectification: You have the right to request correction of inaccurate or incomplete personal data.
- Right to erasure: You have the right to request deletion of your personal data when it is no longer necessary for the purposes for which it was collected.
- Right to restriction: You have the right to request that we restrict the processing of your personal data in certain circumstances.
- Right to data portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format.
- Right to object: You have the right to object to processing of your personal data based on legitimate interests, including profiling and direct marketing.
- Right to withdraw consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing before withdrawal.
- Right to lodge a complaint: You have the right to file a complaint with a supervisory authority in your country of residence if you believe your data protection rights have been violated.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days, as required by the GDPR. We may ask you to verify your identity before processing your request.
California residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to request deletion, and the right to opt out of the sale of personal information. We do not sell personal information. To exercise your rights, contact us at [email protected].
Children's privacy
Our website is not directed at children under the age of 16. We do not knowingly collect personal data from children under 16. If we become aware that we have inadvertently collected personal data from a child under 16, we will take steps to delete that data as soon as possible. If you believe a child has provided us with personal data, please contact us at [email protected].
Data security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include using HTTPS encryption for data in transit, securing our servers, and limiting access to personal data. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of the website after changes are posted constitutes your acceptance of the updated policy.
Contact us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at [email protected].